Tackling Africa’s “Unemployable” Challenge

By Misan Rewane Each year, hundreds of thousands of graduates join a growing pool of unemployed and often unemployable young men and women in Nigeria. It is the greatest challenge of our era: creating jobs for the largest segment of our population. We know that the youth make up 65 percent of Africa’s population. What we, as a society, often forget is that...
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Understanding the African Consumer

By David Stevens Much has been made of the development of the African consumer as the driving force of long term African growth.  In 2012, McKinsey’s The Rise of the African Consumer saw the consumer market as the “single-largest business opportunity,” on the continent, and projected consumer-facing industries to grow by $400 billion by 2020. The report goes on to lo...
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